1. The Purpose of Reviews
Jigu Bites reviews are intended to help people understand other users' experiences with restaurants. Reviews may discuss food, taste, quality, portions, price, service, staff experience, atmosphere, cleanliness, waiting time, accessibility, value, and overall experience. Different people can have completely different experiences at the same restaurant. A review does not need to be positive to be legitimate. A negative review does not automatically violate this Policy.
2. Reviews Should Be Based on Genuine Experiences
Reviews should represent a user's genuine experience, knowledge, or clearly identified opinion. You should not submit a review if you have no reasonable basis for the claims you are making.
3. Honest Opinions Are Welcome
Jigu Bites does not require users to be positive. Users may express opinions about any aspect of their experience. Opinions may be subjective, and a restaurant should not expect every customer to have the same opinion.
4. Reviews Must Not Be Fabricated
You must not knowingly publish a review based on an experience that did not occur. Examples include inventing a restaurant visit or meal, creating fake complaints or praise, posting reviews for competitors without a genuine experience, or paying someone to create fake reviews. Jigu Bites may remove reviews that we reasonably determine are fraudulent or fabricated.
5. No Review Manipulation
Users and businesses must not attempt to manipulate restaurant ratings or rankings. Prohibited behavior includes:
- Creating multiple accounts to increase or decrease a rating.
- Coordinating fake review campaigns.
- Buying or selling reviews.
- Offering money specifically for positive or negative reviews.
- Threatening users to change ratings.
- Asking employees to artificially inflate ratings.
- Asking competitors to artificially lower ratings.
6. Restaurant Employees and Owners
Restaurant owners, employees, representatives, and other individuals closely associated with a restaurant should not submit reviews designed to artificially influence the restaurant's public rating. Where someone has a relevant relationship with a restaurant, they should not misrepresent themselves as an independent customer. Jigu Bites may remove or restrict reviews where there is a material undisclosed conflict of interest.
7. Competitors
A restaurant or its representatives must not create reviews of competing restaurants for the purpose of manipulating their reputation. Legitimate personal experiences are different from coordinated competitive manipulation.
8. Incentivized Reviews
Restaurants may provide legitimate incentives such as discounts, complimentary food or drinks, or other benefits in connection with customers sharing their experience, where permitted by applicable law. However, incentives must not require a particular rating or favorable opinion.
Where required, users must disclose that they received an incentive. Jigu Bites may add labels or require additional disclosure for incentivized content.
9. Reviews Should Not Be Extortion
Users must not threaten a restaurant with a negative review in exchange for money, free food, refunds, discounts, special treatment, or other benefits.
Users may, however, honestly describe a negative experience and separately seek a legitimate resolution from the restaurant.
10. Reviews Should Not Be Used as Personal Attacks
Criticism of a restaurant is allowed. Personal attacks against individuals are not. Avoid threats, harassment, abusive personal attacks, sexual harassment, doxxing, publishing private information, or calls for others to attack someone. Focus criticism on the experience, service, food, business, or other relevant subject matter.
11. Factual Claims
Users may share factual observations based on their experience. However, you should take reasonable care before making serious factual accusations. Do not knowingly publish false allegations involving criminal conduct, fraud, abuse, serious misconduct, health or safety violations, or other serious wrongdoing.
12. Photos Attached to Reviews
Users may upload photographs relating to their restaurant experiences. Photos should relate reasonably to the restaurant or experience, be content you have the right to upload, respect people's privacy, and follow the Community Guidelines. Do not intentionally upload stolen photographs, private documents, payment information, personal information, content designed to harass someone, illegal content, or malicious material.
13. Restaurant Photos
Claimed or authorized restaurants may upload photographs to their business profiles. Restaurants should only upload content they have the right to use and are responsible for ensuring that submitted content does not infringe copyright, privacy, trademark, or other rights.
14. Editing Reviews
Jigu Bites allows users to edit reviews after publication. Users may correct mistakes, spelling, details, ratings, opinions, or other portions of their review. An edited review may display an "Edited" indicator. Jigu Bites does not currently provide a public revision history. However, technical records may be retained where reasonably necessary for security, fraud prevention, moderation, legal compliance, investigations, or platform integrity.
15. Review Deletion
Users may be able to delete their own reviews where the relevant functionality is available. Jigu Bites may also remove reviews where we reasonably determine that they violate these Terms, this Policy, Community Guidelines, applicable law, or platform integrity requirements. A review should not be removed merely because a restaurant dislikes a negative opinion.
16. Restaurants Cannot Pay to Remove Genuine Negative Reviews
Jigu Bites does not sell the removal of legitimate negative reviews. A restaurant may respond to a review, report a review that violates policy, request review of potentially fraudulent content, or provide evidence relevant to a moderation decision. However, purchasing advertising or promoted placement does not provide a right to remove negative reviews.
17. Restaurant Responses
Claimed and appropriately authorized restaurants may respond publicly to reviews. Responses should remain professional, address the customer's concerns, correct factual inaccuracies where appropriate, and avoid revealing private customer information, threatening reviewers, or manipulating the reviewer. A restaurant's response is separate from the user's original review.
18. Review Disputes
A restaurant may dispute a review if it believes the review is fraudulent, was posted by someone who did not have the claimed experience, contains prohibited content, contains serious factual allegations that require review, was created through manipulation, violates another person's rights, or otherwise violates Jigu Bites policies. A restaurant should provide relevant information or evidence when submitting a dispute.
19. How Jigu Bites Handles Review Disputes
Jigu Bites may review the review itself, the account involved, relevant public information, reports, platform activity, available technical information, and information supplied by the restaurant or reviewer. We may contact relevant parties where appropriate. The outcome may include keeping the review, removing it, restricting visibility, adding a label, requesting additional information, taking action against an account, or taking no action. We do not guarantee a particular outcome.
20. Evidence and Verification
Jigu Bites may request additional information when investigating suspected manipulation or serious violations. However, we do not require users to publicly disclose sensitive personal information simply because a restaurant disputes their review. Information submitted during an investigation will be handled according to applicable privacy practices.
21. Privacy During Review Investigations
We respect the privacy of users and restaurants. A restaurant does not automatically have the right to receive a reviewer's private email address, private messages, private account information, authentication information, internal security information, or other confidential information. Jigu Bites may disclose information only where appropriate, authorized, or required by applicable law.
22. Public Reviews and Private Profiles
Reviews are public. A user may choose to make their social profile private, but their published restaurant reviews remain publicly visible as intended by the platform. Private profile settings do not convert a published review into private content.
23. Anonymous or Limited Identity Display
Jigu Bites may modify how a reviewer's identity is displayed in certain circumstances. For example, if an account is deactivated, its reviews may remain available while the account is anonymized or otherwise hidden according to Jigu Bites' account-deactivation practices. This helps preserve useful restaurant information while respecting account status.
24. Review Ranking
Jigu Bites may determine how reviews are displayed using factors such as recency, relevance, helpfulness, engagement, authenticity signals, platform integrity signals, and other technical factors. The exact ranking system may change. Jigu Bites does not guarantee that every review will receive equal visibility.
25. Ratings
Ratings are intended to represent the user's genuine assessment of their experience. Users must not artificially increase or decrease ratings, coordinate rating manipulation, use multiple accounts to influence ratings, or trade ratings for benefits. Jigu Bites may detect and remove suspicious rating activity.
26. Suspicious Review Activity
Jigu Bites may use automated systems, statistical analysis, moderation tools, and human review to identify potentially suspicious behavior. Signals may include unusual account activity, review or rating patterns, posting frequency, account relationships, device or technical activity, and coordinated behavior. The presence of a signal does not automatically mean that a review is fake. Jigu Bites may use multiple factors before taking action.
27. Automated Systems
Jigu Bites may use automated technologies to help detect spam, identify suspicious reviews, detect abusive content, protect accounts, detect fraud, prioritize reports, and improve moderation. Automated systems may make mistakes. Where appropriate, Jigu Bites may use human review to investigate significant or disputed cases.
28. Posts and Other User Content
The same general standards apply to posts, comments, lists, photographs, and other user-generated content. Content should be genuine where it presents itself as genuine, respect other people, follow applicable law, respect privacy, avoid spam, fraud, and manipulation, and respect intellectual-property rights. Additional rules are contained in the Community Guidelines.
29. Content Ownership
You generally retain ownership of content that you create and upload. By uploading content, you grant Jigu Bites the licenses described in the Terms of Service so that we can operate the platform, display and distribute your content, improve the platform, moderate content, and promote Jigu Bites. You must have the rights necessary to grant this license.
30. Use of Public Content for Marketing
Jigu Bites may use publicly available user reviews, photographs, or other eligible content in Jigu Bites marketing and promotional activities, subject to applicable law and the rights granted under our Terms. This may include website promotion, social media, marketing campaigns, restaurant discovery campaigns, advertising about Jigu Bites, and editorial materials.
31. Content That May Be Removed
Jigu Bites may remove or restrict content that:
- Violates these policies or is fraudulent or spam.
- Manipulates ratings or contains threats.
- Harasses others or reveals private information.
- Infringes intellectual-property rights.
- Contains illegal content.
- Creates a significant security or safety concern.
- Otherwise violates the Terms or Community Guidelines.
We may also restrict content where required by law.
32. Content That Is Not Automatically Removed
Jigu Bites does not automatically remove content merely because someone disagrees with it, finds it unfavorable or embarrassing, receives criticism, receives a negative rating, or believes a restaurant should have received a better rating. Legitimate criticism and differences of opinion are part of a review platform.
33. Businesses and Reputation
Jigu Bites understands that reviews can have a significant impact on restaurants. For that reason, we aim to distinguish between genuine criticism, honest mistakes, bad experiences, fraudulent reviews, coordinated manipulation, harassment, and serious policy violations. Restaurants are encouraged to use the official response and reporting mechanisms rather than attempting to retaliate against reviewers.
34. No Guaranteed Review Removal
Submitting a dispute does not guarantee that a review will be removed. Jigu Bites may determine that a review should remain available even when a restaurant strongly disagrees with it. Our goal is to maintain a useful and trustworthy review system rather than guarantee that every business receives only favorable content.
35. Appeals
Where an appeal process is available, users and businesses may request reconsideration of certain moderation decisions. Appeals should include relevant information and evidence. Jigu Bites may maintain internal records relating to appeals for security, moderation, and legal purposes.
36. Contact
For review disputes, content reports, copyright concerns, or questions about this Policy:
Please include your Jigu Bites username or business name where applicable, the relevant restaurant or content, a description of the issue, and any relevant evidence or supporting information. Do not send passwords or unnecessary sensitive personal information.
37. Changes to This Policy
Jigu Bites may update this Reviews & Content Policy as the platform develops, because of new features, new content types, changes in review systems, new fraud-detection methods, changes in applicable law, community feedback, or international expansion. The "Last Updated" date will indicate the most recent revision.
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